Case Studies: Radiance Yoga Studio

The Challenge

As a start-up business,Radiance Yoga Studio was in need of a complete branding package to successfully launch, advertise & market the new company.     They approached Charlotte's Web Studios for help to not only create the company's logo, website, e-newsletter, and other materials, but also to help create an overall "look and feel " and corporate identity for the company that they could use and expand across all of the company's marketing materials.

The CWS Solution

Charlotte's Web Studios worked closely with the Radiance Yoga Studio staff to create a warm and compelling overall "look and feel " for the company.   Using rich, warm colors to reflect the company name, the CWS branding solution included the creation of the Radiance Yoga Studio logo, company collateral and marketing materials including business cards and letterhead, outdoor signage that met the regulations of historic downtown Alexandria, VA,   brochures , flyers and class cards, as well as the company's website.   CWS also created a user-friendly, browser-based e-newsletter system to allow Radiance Yoga Studio staff to easily create, edit, and send email newsletters to their customers.

"Charlotte's Web Studios has been an integral part of our success at Radiance Yoga Studio.   They took the time to understand our business and our vision and created products that we love and our clients greatly appreciate. They helped us create a beautiful, informative, and easy to use website.   We've used CWS to design our class schedules, flyers, and online newsletter.   The newsletter has been a huge success with over 50% of our clients responding to the announcements.  

I can rely on CWS for all of our marketing needs.   I'd highly recommend their services to any organization that wants to create a professional image and work with a talented and responsive team of professionals."

Masuda Mohamadi
Founder, Radiance Yoga Studio

Radiance Yoga Studio is located in downtown Alexandria, Va. More information about Radiance Yoga Studio can be found on their website:   www.Radiance-Yoga.net